Customer Success Management

 21st century selling

Please, Please Please. Stop selling likes it’s 1999!  There are far too many salespeople who still think that the things that were successful in the 1990s still apply to effectively selling to customers today in 2020.

Breaking news the 20th century is over.  If we want to keep helping our customers solve their problems, we need to start thinking like 21st century professionals. 

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The real way to make Customer Success work.

As more companies move to a SaaS model you must make it easy to set up, and use.  In many cases this initial set up should require little to no cost to the customer.

Why this is important to you?  If your customers purchase your solution and cannot get it work the way they want they will not stay your customer.  Customer churn with SaaS companies is a significant challenge.  The reasons vary, but one of the top reasons is they never figured out how to use the solution.

Making customer success work means you must be 100% all about the customer.

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